Future of the bZ4X! From new President Sato at Toyota.

[bZ4X]

"The new team under upcoming President Sato has a mission to transform Toyota into a mobility company,"

The term mobility has become corporate jargon representing the industry’s desired transition away from gas-powered automobiles or private ownership and toward things like widespread electrification, customer data harvesting, over-the-air updates, software-defined vehicles, autonomous driving, and various subscription schemes.

... 

Full article:

https://www.thetruthaboutcars.com/cars/news-blog/toyota-allegedly-stressing-electrification-under-new-leadership-44499319

[ernieb]

Interesting read but I like one of the concluding remarks so maybe nothing much will change::

You always have to read between the lines with this kind of stuff. From my perspective, Toyota doesn’t appear to be changing its strategy as much as some headlines would suggest. Instead, the company seems to be buying itself additional time to see how the market moves as it uses Lexus as a place to develop next-generation EVs that have the potential to appear within the Toyota brand later on.

[philip42h]

Kinto has been a key part of the Toyota strategy for some years now so, as Ernie suggests, this article sounds like a restatement of an existing strategy as opposed to anything new. Maybe it will get more emphasis under Koji Sato than it did under Akio Toyoda, but I rather suspect that Toyota will continue to target mainstream markets as opposed to betting the company on creating newer ones.

[YarisHybrid2016]

Unless Toyota lose their mind, I'm fairly sure they'll just diversify the fleet rather than do anything stupid like bet the farm on EV only.

The whole MMCC argument is BS, anyway. There isn't a problem with the climate, but there sure as heck is a problem with a few crazy megalomaniacs with a God complex wanting to control everyone and everything, including Mother Nature itself.

About time people realized we're dealing with Hitler/Stalin levels of madness, and stop this eco-loonacy.

I'm all for reducing pollution, but there is nothing wrong with hydrocarbons.

[TonyHSD]

7 hours ago, YarisHybrid2016 said:

Unless Toyota lose their mind, I'm fairly sure they'll just diversify the fleet rather than do anything stupid like bet the farm on EV only.

The whole MMCC argument is BS, anyway. There isn't a problem with the climate, but there sure as heck is a problem with a few crazy megalomaniacs with a God complex wanting to control everyone and everything, including Mother Nature itself.

About time people realized we're dealing with Hitler/Stalin levels of madness, and stop this eco-loonacy.

I'm all for reducing pollution, but there is nothing wrong with hydrocarbons.

Agreed 👍